The course consists of 3 modules, which must be studied in the order listed below:
SBM101 Small Business Operations 1
30 credits (Approximately 18-20 hours weekly study time)
Covers Unit Standards 1989, 1990, 1991, 6404, 1992, 6408
This module will increase your knowledge of researching small business opportunities, assessing small business ownership, developing marketing options, and identifying cost factors and assessing cost, volume and profit relationships.
(Note: unit standard 6408 must be assessed in a workplace or simulated conditions)
SBM102 Small Business Operations 2
15 credits (Approximately 9-10 hours weekly study time)
Covers Unit Standards 6407, 6406, 26367
In this module you will learn about determining advertising options, establishing human resource needs, and establishing costs and prices for products all in small business ventures.
SBM103 Small Business Operations 3
15 credits (Approximately 9-10 hours weekly study time)
Covers Unit Standards 2926, 19025
At the completion of this module you will have learnt about developing taxation, and insurance responsibilities, applying marketing principles and recruiting and selecting staff for small businesses.
Details of Unit Standards:
US 1989 - Research Small Business Operations (Level 4, 5 credits)
This paper is about investigating and assessing small business opportunities and operations to establish or participate in small business ventures. It provides a context for the rest of the programme.
At the end of this subject, the student will be able to:
- Analyse options for self employment
- Identify characteristics of small business enterprises
- Identify and assess new business opportunities
- Evaluate assistance programs, and
- Identify specialist services available for small business development
US 1990 - Assess Small Business Ownership Options and Business Structures (Level 4, 5 credits)
This unit standard is about accessing ownership options and business structures for owning or participating in small business ventures.
At the end of this study, the student will be able to:
- Analyse ownership options and business structures
- Assess options for acquiring a business
- Evaluate small business financing options, and
- Interpret legal requirements for small business operations
US 1991 - Produce Establishment Plans for Small Business Ventures (Level 4, 5 credits)
This unit standard is about producing plans to establish a small business venture.
At the end of this paper, the student will be able to:
- Understand the concept of business vision
- Prepare and communicate an ethical framework for the business
- Appreciate the need for entrepreneurship and innovation
- Establish business goals and objectives; and
- Prepare a business plan for a small business
US 6404 - Develop Marketing Options for Small Business (Level 4, 5 credits)
This unit standard is about analysing potential market demand for products and/or services, determining the mix to be provided and development of options for their effective marketing. We also pay attention to some of the legal issues that can impact on your marketing plan.
At the end of this paper, the student will be able to:
- Analyse the potential market and confirm the demand
- Determine the mix of products/services to be provided
- Develop options for effective marketing
- Determine how best to promote the business
US 1992 - Control and Evaluate Small Business Operations (Level 4, 5 credits)
This unit standard is about selecting and implementing control techniques and evaluating business performance against business goals.
At the end of this subject, the student will be able to:
- Understand the purpose and nature of control
- Monitor key business activities
- Recognise the functions of basic accounting systems
- Interpret financial and accounting information
- Contrast operating results with business operation
- Identify and manage business risks
US 6408 - Identify Cost Factors and Assess Cost, Volume, and Profit relationships for Small Business Operations (Level 4, 5 credits)
This unit standard is about identifying and analysing the nature of fixed and variable costs and assessing the profit potential of the business.
At the end of this subject, the student will be able to:
- Understand the difference between fixed and variable costs
- Related costs to projected revenue
- Determine the break even point
- Appreciate the importance of cash flow
- Identify assumptions and limitations of cost and price behaviour analysis models
US 6407 - Establish Human Resource Needs of the Small Business Operation (Level 5, 5 credits)
This unit standard is about assessing human resource requirements to establish a small business, the identification of potential staffing sources, employment obligations and responsibilities, the allocation and evaluation of work and staff development.
At the end of this subject, the student will be able to:
- Assess human resource requirements for a business
- Identify potential sources of personnel
- Evaluate human resource management options
- Identify employment obligations and responsibilities
- Plan how work will be allocated and evaluated
- Identify staff development needs and establish staff development policies
US 6406 - Establish and maintain quality customer relations for a small business enterprise (Level 4, 5 credits)
This unit standard is about assessing customer needs and preferences, and fostering quality customer relations. We also pay attention to some of the legal issues that need to be taken into account.
At the end of this subject, the student will be able to:
- Research customer needs and preferences
- Customise products and/or services to meet customer requirements
- Monitor customer satisfaction with products and/or services provided
- Develop customer service strategies for maintaining quality customer relations
US 6409 - Establish costs, prices, and conditions for provision of products and services for a small business enterprise (Level 5, 5 credits)
This unit standard is about identifying and interpreting cost factors, reviewing and determining costing methods, identifying and assessing factors that impact on pricing decisions, determining and developing conditions for the provision of products and/or services, and communicating the outcomes to customers and suppliers.
At the end of this subject, the student will be able to:
- Identify and interpret cost factors
- Review and determine costing methods
- Identify and assess internal and external factors that impact on pricing decisions
- Determine and develop conditions for the provision of products and/or services
- Formulate and communicate prices for the provision of products and/or services
US 2926 - Apply marketing principles to enterprise activities (Level 4, 10 credits)
This unit standard further broadens the understanding of marketing principles and their application to achieve the marketing objectives of an enterprise. It first focuses on monitoring the marketing environment, and distinguishing the roles of marketing research and marketing information systems to investigate and understand the operations of the marketplace and the characteristics of major markets. Then it looks at the concepts of segmentation and targeting, the influences on consumer behaviour and the relationship between the marketing mix and the achievement of marketing objectives.
At the end of this subject, the student will be able to:
- Monitor the marketing environment and determine variables for marketing activities.
- Distinguish the role of marketing research and marketing information systems in investigating and understanding the operations of the marketplace.
- Distinguish characteristics of major markets.
- Demonstrate an understanding of the concepts of segmentation and targeting.
- Identify influences on consumer behaviour in relation to marketing activities.
- Analyse the relationship between marketing mix development and the achievement of marketing objectives.
US 19025 - Demonstrate knowledge of quality assurance in a business operation (Level 4, 7 credits)
This unit standard provides an understanding of quality assurance and how it is applied to a business operation.
At the end of this subject, the student will be able to:
- Explain concepts, systems and principles of quality.
- Identify the quality assurance requirements for a business operation.
- Access the quality assurance system of a business operation.